South Africa: All Set For An Amazing Earth Hour 2012
South Africa has shown it’s ready to Dare the World to Save the Planet, securing some of its most beloved television personalities to take part in the I Will If You Will campaign. One of the most unique IWIYW examples we’ve seen so far comes from weather broadcaster Derek Van Dam, who will ride his bicycle to work for one full month (regardless of the weather), if the Dave Matthews Band sends him an autographed band poster with the words “To our favourite weatherman...” – how appropriate! Derek isn’t the only personality on board. The stars of South Africa's Flagship Youth Entertainment TV Show Hectic Nine-9 will dress each other crazy for a week if 10,000 people pledge switch off TVs, chargers & other gadgets at the wall when not in use. The program hopes to smash this target, as it attracts around 2.4 million views per day across the country. South Africa’s Got Talent judge Shado Twala is also on board, and will DJ a 24-hour World Music party if 1000 people commit to recycling! Now who wouldn’t want to be part of that? Stage and screen actress Quanita Adams and composer and musician Neo Muyanga have also helped South Africa become one of the most engaged countries for our 2012 I Will If You Will campaign.
The country has provided some of the most iconic images for Earth Hour in recent history, with the lights off event for landmarks such as the Table Mountains inspiring millions in South Africa to participate in the world’s largest voluntary action for the environment.